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One in four Australian kids currently experience eye problems in some form but a whopping 44% of children don’t have an eye examination before their ninth birthday. This is sometimes too late to reverse early issues.
Myopia is the biggest eye health issue affecting children today and it is estimated that by 2050, myopia will affect more than 50% of the world’s population
Healthy Harold, the much-loved Australian children’s icon, has partnered with leading eye care retailer OPSM to teach kids about eye health and myopia.
“We believe that partnering with a well-known character like Healthy Harold, will help us spread the word about the importance of eye health in children, particularly when it comes to myopia,” explains Carl James, OPSM Vice President Sales & Operations.
Myopia, commonly known as shortsightedness, is an eye condition which affects a child’s ability to see distant objects. Early detection is crucial for correction, and if undetected, it can lead to further, more serious eye damage in later life.
There are a number of signs to look out for in your child including distance vision becoming blurred, moving closer to the TV, reduced performance at school, complaints of headaches, tired eyes, and squinting eyes.
Healthy Harold is helping to teach kids about eye health and myopia.
How to minimise the risk of myopia in children