Bounty Bags

Congratulations! You are here because you are trying for a baby, are pregnant or are looking here on behalf of a loved one, and we’re happy to have you.

Free Bounty Bags have been around for more than 35 years, supporting expectant parents and parents on their child-raising journey, with information, advice and a range of high-quality products to help you and your family. Each reusable bag also contains Bump to Birth, a mini mag lovingly created for you by the Bounty Parents team. All Bags’ contents comply with the World Health Organization (WHO) Code and SIDS guidelines, and support breastfeeding.

First trimester

The Parent-to-Be Bounty Bag is provided to women when they are 12-14 weeks pregnant and they are commonly given out at ante-natal appointments (feel free to ask if you don’t get offered one) and you can also collect one from maternity hospitals, pharmacies, GPs, and obstetrician and ultrasound clinics.

New parents

The New Parent Bounty Bag is usually given to parents before the baby is 48 hours old. It contains product samples for a new mum and bub, plus advice, information and support. These Bags, distributed by midwives and Bounty representatives in hospitals nationally, are jam-packed with information and products aimed at this exciting life stage.

Where can I get my Bounty Bag?

Both the Parent-to-Be and the New Parent Bounty Bags can be collected through most maternity hospitals, pharmacies, GPs, and obstetrician and ultrasound clinics. Check out the full list of Bounty Bag stockists.

Can I get my Bounty Bag online?

Absolutely. Bounty Bags can be delivered straight to your door by via our partner: Magshop.

Brand partnerships: Bounty Bags Distribution and Logistics

Please contact for the opportunity to be part of Bounty Bag distribution and logistics.