The Big W Toy Sale is back and these are the toys parents will be racing to grab now for Christmas
Bluey, Tonies, Squishmallows and more are now on sale at Big W. Here’s what to add to your cart.
If you’ve ever promised yourself you’ll be organised for Christmas this year, consider this your sign.
The Big W Toy Sale is back from June 9, bringing huge savings on hundreds of toys, games and tech favourites. From Bluey and Toniebox to Squishmallows, Pokémon and Fisher-Price, there are more than 1,300 deals to shop, including hundreds of brand-new releases and exclusive toys you won’t find anywhere else.
With discounts of 50 per cent or more on some of the season’s hottest toys, savvy parents are already making their wish lists and getting a head start on Christmas shopping. Add in free extended lay-by and Big W’s Price Match Promise, and it’s easy to see why the annual toy sale has become a calendar event for Australian families.
Ready to see what’s worth adding to your cart? These are our top picks from this year’s Big W Toy Sale.
When is the toy sale?
The Big W Toy Sale starts online from 5am (AEST) on June 9, 2026 and in stores from 8am local time. The sale runs until July 8, 2026, unless products sell out sooner.
When can I view the catalogue?
Parents can start planning their shopping from May 29, when the Big W Toy Sale catalogue is released online. Printed catalogues will be available in stores from May 30.
What toys are included in the sale?
This year’s sale features more than 1,300 deals across toys, tech and gaming, including savings on popular brands like Bluey, Toniebox, Squishmallows, Pokémon, Fisher-Price and more. There are also hundreds of new toy releases and exclusive products available.
Is the sale good for Christmas shopping?
Absolutely. The annual sale has become a popular opportunity for families to get a head start on Christmas shopping, with many toys discounted by 50 per cent or more and free extended lay-by available.
Does Big W offer lay-by during the Toy Sale?
Yes. Big W is offering free extended Christmas lay-by, giving families extra time to pay off purchases ahead of the festive season.
Does Big W price match during the Toy Sale?
Yes. Big W’s Price Match Promise applies to products featured in the Toy Sale catalogue, subject to the retailer’s terms and conditions.
Big W toy sale: Half price and other amazing deals!
Laser Mini RGB Karaoke Speaker with 2 Wireless Microphones
$15 (save $5)
With colourful RGB party lights, Bluetooth streaming and two wireless microphones included, this portable karaoke machine is made for sibling duets, family singalongs and impromptu living-room performances. The rechargeable battery delivers up to two hours of cordless fun, so the show can go wherever the mood strikes.
Tonies Paw Patrol Toniebox 2 Full Play Set*
$189 (save $50)
Bring stories, songs and adventures to life with the Toniebox 2 Play Set. Designed for little hands and big imaginations, this screen-free audio player lets kids take charge of their listening with a simple tap-and-play experience. This set includes a Tropical Teal Toniebox 2, a PAW Patrol Chase Tonie and the Adventure Bay Rescue Heroes Tonieplay game, giving kids everything they need for hours of interactive fun. Durable enough for everyday play and packed with engaging stories, games and learning opportunities, it’s a parent-approved way to entertain curious kids from breakfast through to bedtime.
Squishmallows Plush 40cm – Assorted*
$7 (save $8)
Bring home the cuddly fun with a 40cm Squishmallows plush, made from ultra-soft, high-quality materials. With its unique personality and adorable design, it’s perfect for hugging, collecting, or gifting.
Fisher-Price Laugh & Learn Smart Stages Teal Chair
$49 (save $50)
The Fisher-Price Laugh & Learn Smart Stages Pink Chair is an interactive learning seat packed with lights, sounds and over 120 songs and phrases. With Smart Stages technology, it grows with your child, teaching colours, numbers, shapes and more. The seat responds when your toddler sits or stands, while busy activities like the flip book and light-up remote keep little hands engaged.
Fisher-Price Little People Disney & Pixar Toy Story Andy’s Room Playset
$45 (save $14)
Toddlers can jump into the world of Toy Story with this interactive Little People playset inspired by Andy’s bedroom. Press the buttons to send RC racing down the track and watch Slinky Dog stretch into action, then explore hands-on activities designed for little fingers to spin, roll and play. Complete with Woody and RC figures, this fun-filled playset encourages imaginative storytelling while helping build fine motor skills. Perfect for Toy Story fans aged 18 months and up.
Hot Wheels Monster Trucks Car Chompin Mega-Wrex Vehicle
$29 (save $30)
Get ready for monstrous fun with the Hot Wheels Monster Trucks Car Chompin’ Mega Wrex! This larger-than-life fan favourite doesn’t just crush the competition – it eats it. Push Mega Wrex’s tail to activate awesome lights and sounds, then watch as it chomps up 1:64 scale cars and trucks before hilariously “pooping” them back out. Perfect for kids aged 3+, this action-packed monster truck is guaranteed to fuel imaginative play and keep little Monster Trucks fans entertained for hours.
Play-Doh Burger Truck Playset
$25 (SAVE $25)
The Play-Doh Burger Truck Playset serves up hours of hands-on fun as kids create their own burgers, hot dogs and fries from colourful Play-Doh. Little chefs can mould tasty-looking treats, squeeze out crinkle-cut fries and role-play taking orders and serving customers through the food truck window. Packed with nine accessories and nine cans of Play-Doh, this all-in-one playset encourages creativity, storytelling and imaginative play. Best of all, it folds up neatly for easy storage when the lunch rush is over.
Little Tikes Cozy Coupe
$99 (save $40)
A childhood classic for a reason, the Little Tikes Cozy Coupe continues to delight generations of toddlers. With its bright new design, easy steering and foot-to-floor fun, little drivers can cruise around the house or backyard while building confidence and motor skills. Packed with playful details including a clicking ignition, opening fuel cap, cup holders and parent push handle, the Cozy Coupe encourages active, imaginative play for hours on end. Durable, easy to manoeuvre and endlessly fun, it’s a ride-on favourite that never goes out of style.
Barbie Dream Pool Playset
$39 (save $60)
Make a splash with the Barbie Dream Pool playset, the ultimate backyard pool party destination. Packed with six exciting play areas and more than 20 accessories, kids can create endless sunny-day adventures with a pool, slide, hot tub, shower, diving board and snack station. Send Barbie (sold separately) zooming down the slide, relax on the floatie or enjoy a poolside snack at the swivelling table. The bubbling hot tub and cascading waterfall add an extra touch of magic, while fun accessories including a puppy, beach ball, towels and floaties inspire hours of imaginative storytelling. Perfect for kids aged 3 and up.
Bluey Take Along Plush 33cm
$14 (save $15)
Bring home cuddly fun with the Bluey Take Along Plush! Standing 33cm tall, this soft and huggable plush is the perfect companion for playtime, storytime or on-the-go adventures.
Zuru Rainbocorns Kitty Mania – Assorted*
$24 (SAVE $26)
Get ready for the ultimate unboxing surprise with Rainbocorns Kitty Mania! Start by giving the giant egg a warm hug to hatch your adorable new kitty plush, then discover more than 40 hidden surprises inside. From collectible Yolkie eggs and gooey slime to stickers, accessories and a customisable bracelet, there’s plenty of magic to uncover. With six cuddly kitties to collect, every hatch is packed with surprises, imaginative play and purr-fectly cute fun for little animal lovers.
