There’s a chance that strolling through your favourite Target store will be nothing but a happy memory if it’s one of the 167 Target stores that will be closed or rebranded to Kmart stores in the massive shakeup announced by the Wesfarmers retail empire last Friday morning.

The retail giant says the adored and affordable department store is undergoing a review into it’s financial viability moving forward, and a focus shift from Target to it’s more profitable counterpart Kmart might be the solution.

Tactile browsing through Target’s affordable fashions, homewares, toys and baby range might become a thing of the past.

“For some time now, the retail sector has seen significant structural change and disruption, and we expect this trend to continue,” Wesfarmers Managing Director Rob Scott said in Friday’s announcement.

“With the exception of Target, Wesfarmers’ retail businesses are well-positioned to respond to the changes in consumer behaviour and competition associated with this disruption.”

More than 160 Target stores are set to close or be rebranded as Kmart, with regional areas the hardest hit.

The shake-up will see 10 to 25 large format stores close, along with 50 Target Country stores. While 92 Target stores will be converted to Kmart stores, making a total of 167 stores to be closed or converted.

The retail changes will also affect between 100 and 1000 staff members Australia-wide

“The actions announced reflect our continued focus on investing in Kmart, a business with a compelling customer offer and strong competitive advantages,” Scott said.

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If you’re an online shopper, things are looking good for you as Wesfarmers pledge to compensate for the store closures with a significant investment in their online capabilities.

“The expansion of our digital offer will provide customers with access to the Kmart and Target products they love, together with over two million products from the Catch marketplace, via home delivery or click and collect.”

The actions outlined by Wesfarmers are to be carried out within the next 12 months, with the majority of changes due to occur in 2021.

Until then, we keep our eagle eyes peeled for the predicted sales on homewares and baby products that are sure to come as stores close their doors.

See list below for the Target stores set to close or rebrand as Kmart.


Stores to close:
Armidale (early-mid 2021)
Campbelltown (July 2020)
Casino Retail Centre (early-mid 2021)
Cooma (early-mid 2021)
Cootamundra (early-mid 2021)
Corowa (early-mid 2021)
Deniliquin (early-mid 2021)
Forbes (early-mid 2021)
Goonellabah (early 2021)
Leeton (early 2021)
Merimbula (early-mid 2021)
Morisset (early-mid 2021)
Murgon (early-mid 2021)
Murwillumbah (early 2021)
Narrabri (early-mid 2021)
Nowra (early-mid 2021)
Salamander Bay (early-mid 2021)
Scone (early-mid 2021)
Wagga Wagga (early-mid 2021)
Winmalee (early-mid 2021)
Stores to rebrand as Kmart:
Bega (early-mid 2021)
Bowral (early 2021)
Gunnedah (early 2021)
Katoomba (early 2021)
Moree (early 2021)
Mudgee (early 2021)
Ocean Shores Village Centre (early 2021)
Picton (early 2021)
Tumut (early 2021)
Ulladulla (early 2021)
Windsor Town S/C (early 2021)
Yamba (early 2021)
Yass (early 2021)
Stores to close:
Bacchus Marsh (early-mid 2021)
Bairnsdale (early-mid 2021)
Benalla (mid 2021)
Colac (early-mid 2021)
Kerang (early-mid 2021)
Langwarrin (early-mid 2021)
Maryborough (early-mid 2021)
Myrtleford (early-mid 2021)
Traralgon (early-mid 2021)
Warragul (early-mid 2021)
Stores to rebrand as Kmart:
Ararat (early-mid 2021)
Castlemaine (September 2020)
Cobram (July 2020)
Echuca (July 2020)
Hamilton (early 2021)
Kyabram (September 2020)
Lakes Entrance (early 2021)
Leongatha (early 2021)
Mansfield (early 2021)
Portland (early 2021)
Seymour (July 2020)
Woodend (September 2020)
Yarrawonga (early 2021)

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Stores to close:
Atherton (early 2021)
Beaudesert (early-mid 2021)
Biloela (early 2021)
Clifton Beach (early-mid 2021)
Emerald (early-mid 2021)
Kippa-Ring (early 2021)
Longreach (early-mid 2021)
Moranbah (early-mid 2021)

Stores to rebrand as Kmart:
Ayr (early-mid 2021)
Beerwah (early-mid 2021)
Bowen (early 2021)
Charters Towers (early 2021)
Chinchilla (early 2021)
Dalby (early 2021)
Gatton (early 2021)
Goondiwindi (early 2021)
Gympie (early 2021)
Ingham (early 2021)
Mareeba (early 2021)
Noosa Junction (early 2021)
Port Douglas (early 2021)
Roma (early 2021)
Sarina (early 2021)
Stanthorpe (early 2021)
Warwick (early 2021)
Yeppoon (early 2021)

South Australia
Stores to close:
Clare (early-mid 2021)
Millicent (early 2021)
Naracoorte (early-mid 2021)
Pasadena (June 2020)
Port Lincoln (early 2021)
Stores to rebrand as Kmart:
Berri (early 2021)
Murray Bridge (early 2021)
Port Augusta (early 2021)
Victor Harbor (early 2021)

Western Australia

Stores to close:
Busselton (early 2021)
Karratha (early-mid 2021)
Kununurra (early-mid 2021)
Manjimup (early-mid 2021)
Margaret River (early-mid 2021)
Meadow River (early-mid 2021)
Meadow Springs (August 2020)
Merredin (early-mid 2021)
Narrogin (early-mid 2021)

Stores to rebrand as Kmart:
Esperance (early 2021)
Geraldton (early-mid 2021)
Northam (early 2021)
Pinjarra (early 2021)


Stores to close:
Devonport (early-mid 2021)


Stores to close:
Weston Creek (early-mid 2021)

Northern Territory

Stores to rebrand as Kmart:
Katherine (early 2021)