The secret to school-ready hair in minutes – no tangle teasing required

Any parent knows that kids’ hair has a habit of doing its own thing. Knots appear overnight, tangles seem to multiply by breakfast, and suddenly that five-minute school run routine has turned into a 20-minute hair saga.

That’s where Twiddl comes in: a haircare range made for little ones – even those with particularly unruly hair – and designed with parents in mind. So whether you’ve got high-maintenance curls on your hands, a little one who treats brushing as optional, or if you simply want to make haircare a more enjoyable part of their routine, Twiddl is one clever addition to the bathroom shelf.

Because anything that makes getting out the door with kids that little bit easier gets a big tick from us.

Meet Twiddl

Twiddl, an Australian-founded brand, is redefining children’s haircare. Its premium formulas are made just for kids, blending naturally derived ingredients with science-backed actives for salon-quality results. The range is free from sulphates, silicones, parabens, phthalates, synthetic colours and fragrances.

And parents are noticing the difference. Many say they’ve finally managed their kids’ curly and unruly hair “without the usual pain, stress and tears.” Some even call it “a game changer”, and yes, a few parents have admitted to using it on their own hair too.

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Find out which Twiddl set is best for your child:

Twiddl’s haircare comes in three targeted ranges to suit different needs: Curl & Hydrate for curls, waves and tangles; Cleanse & Nourish for hydration and scalp care; and Smooth & Style for gentle, natural hold.

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Powered by nature + science (and eco-friendly too)

Each formula is vegan, cruelty-free and tear-free. Plus, they’re enriched with hardworking actives like Hydrolysed Quinoa, Chia Seed Oil, Castor Oil and a Hydrating Lipid Complex.

As a result, these powerhouse ingredients strengthen, hydrate and boost shine, with results parents often notice after the very first wash. And to top it off, Twiddl also offers refill pouches to reduce waste, staying true to its eco-conscious ethos.

What parents are saying about this kids’ haircare range

The reviews speak for themselves. “As a mum navigating the intricate world of caring for curly locks, stumbling upon Twiddl was like finding a hidden treasure,” says one parent.

Another added: “The first time I used it on our 4 year olds wavy hair (think rats nest of knots) it was such a miracle I had to yell for my partner to come and look! No tears, no screaming, it glided through the knots and tangles! Now we call it the magic shampoo and conditioner!!”

“Grateful to have found this product for my son’s super curly hair. Finally, no tears at bath time. After just a couple of uses, his hair is now soft, doesn’t get tangled and his curls sit cute and frizz-free (I have also started using it!),” raved another mum.

Twiddl is stocked in Australia at The Memo and select Hairhouse stores, and is available globally via twiddl.co.