Amy Bradney-George is a shopping writer and deals editor with more than 17 years of experience covering money, travel, sustainability, lifestyle, technology and entertainment. Her work has appeared in publications including The Sydney Morning Herald, Finder, Money Mag, The Australian Women’s Weekly, New Idea and Better Homes & Gardens. A recognised consumer finance journalist and expert, Amy has made more than 240 media appearances as a spokesperson on topics including credit cards, personal finance and loyalty programs. Her Black Friday coverage combines that same focused, analytical approach with rigorous product research to help readers identify genuine value, avoid misleading deals and shop with confidence across both big-ticket and everyday purchases.